Category Archives: Delectable Marketing Practices

Public Education Is Marketing.

I’d like to introduce Susan Kamins to the Marketfix community. Susan is a remarkable public speaker, and I am very excited that she agreed to guest post about public education as marketing. Susan is known for helping nonprofits gain support … Continue reading

Rate this:

Posted in Delectable Marketing Practices, Marketing Tools With Manuals | Tagged | Leave a comment

Why Location Is About More than the Check-In – eMarketer

Fantastic article from emarketer.com about marketing applications of location based social media. I think the chart tracking mobile social network users from 2009- 2010 is particularly insightful. Why Location Is About More than the Check-In – eMarketer.

Rate this:

Posted in Delectable Marketing Practices | Leave a comment

5 Oddly Wonderful Things to Say to Customers « Mark McCarthy’s Blog

I think this speaks for itself. 5 Oddly Wonderful Things to Say to Customers « Mark McCarthy’s Blog.

Rate this:

Posted in Delectable Marketing Practices | Leave a comment

Essential Tips For Postcard Printing and Marketing « Make Money Online

I’d like to share this post from make4cash that outlines some very good advice about creating direct mail post cards. I agree with the author that postcards are great tools, and usually my first question when I design a direct … Continue reading

Rate this:

Posted in Delectable Marketing Practices | Leave a comment

Tom Fishburne: Marketoonist: how brands talk

Tom Fishburne is one of my marketing heroes. He is brilliantly funny and very insightful. I love this recent post from his blog about “brand speak” and I want to share it. I would like to see more applications of … Continue reading

Rate this:

Posted in Delectable Marketing Practices | Tagged , , | Leave a comment

Marketing Politics

I think that one of the most exciting applications of marketing is in the political arena. The test of persuading large groups of people to believe in a single person or cause strong enough to take action and cast a … Continue reading

Rate this:

Posted in Delectable Marketing Practices | Tagged , , , | Leave a comment

Social Media And The Art Of Talking Around The Subject | Social Media Today

Yes, Social Media can help with marketing, but there are limits. This is a great article that covers some of the unspoken ground rules to using this tool as part of a marketing strategy. I like that it is written … Continue reading

Rate this:

Posted in Delectable Marketing Practices, Marketing Tools With Manuals | Tagged , | 4 Comments

Link Building Do’s and Don’ts

Here’s a great piece by Nick Stamoulis from Search Engine Optimization (SEO) Journal. His blog has strong advice for SEO marketers including this article about link building: Link Building Do’s and Don’ts. My favorite piece of advice is to “Build your … Continue reading

Rate this:

Posted in Delectable Marketing Practices, Marketing Tools With Manuals | Tagged , , | Leave a comment

Twitter Tools for Newbies (and the Rest of Us)

First in a series on “Making Twitter Work” via http://www.blog.brandsproutmarketing.com While on the subject on marketing tools & tutorials… this post from Fresh Sprouts has the inside scoop on using Twitter.

Rate this:

Posted in Delectable Marketing Practices, Marketing Tools With Manuals | Tagged | Leave a comment

Perspective to Measuring Marketing Campaign Success

I want to share this post from the MarketingProfs blog, The Daily fix. I think it adds a great perspective to measuring the ROI on campaigns because it takes into consideration the value of raised awareness levels, and the cost … Continue reading

Rate this:

Posted in Delectable Marketing Practices | Tagged | Leave a comment